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DNA Studio

Client

Seven Concourse · Abdulmajid Abdullah

Year

2024

Services

film

Format

16:9

Abdulmajid

A short film built around an icon's restraint.

Seven Concourse · Abdulmajid Abdullah16:9
Vimeo / 103154532001:14

Brief

Frame Abdulmajid Abdullah for Seven Concourse in a way that respects the audience's already-deep relationship with him.

Approach

Single performance, single location, multiple lenses. Sound design carries the weight; image gets out of its way.

Outcome

Anchored Seven Concourse's launch identity. Crossed industry chatter as the season's most-watched artist film.

Credits

  • ClientSeven Concourse · Abdulmajid Abdullah
  • DirectorMohammed AlMulla
  • DOPMishal Al-Saleh
  • Executive ProducerDNA Studio
  • IndustryMedia / Entertainment